We are passionate about simplifying necessary tasks. Sometimes it's as simple as an interface adjustment, for others, it's as complex as encouraging new behavior. The solutions always seem to reveal themselves by understanding the user's goals and the pain points around how they currently achieve that goal. 

Developing empathy for who we’re designing for helps us transition from "What do I think the best" to "What can we do right now, in an agile environment, that solves our customer’s needs while also achieving business goals?".